Climate and Weather Forecasting Insights

"Unleashing the Power of Storm Chasing: A Monarch Meteorologist's Perspective"

Click here to learn more about Monarch Co-Founder Kathryn Prociv and her passionate quest to document and capture tornadoes, in real-time. Kathryn shares stories from her exhilarating storm encounters and why this hands-on learning experience has deepened her understanding of meteorology and atmospheric dynamics, ultimately fostering stronger connections and deep empathy with Monarch partners and clients.

SuperBloom Beauty Follows Wild West Winter

In the first few months of 2023, almost half of California has received 200% above their annual precipitation to date! Snowpack has hit record highs, reservoirs are replenishing and yellow landscapes are turning lush green once again. This recent change in the weather has sparked the conversation of a possible “Super Bloom” of desert wildflowers. ‍

February Arctic Blast Continues: Protect Your Pipes From Freezing

This week’s arctic cold snap dipped deep into the South, creating significant risk for people, property and business operations. A shift in the polar vortex will now bring some of the coldest air of the season, so far, to parts of the Midwest & Northeast through Saturday. The cold air will be brief, but homeowners and businesses should still be on alert to prevent pipes from freezing.

Wagering with the Weather

Global sports betting in twelve major countries will account for more than 105 billion dollars in 2023 and it is estimated to grow 30% in the next five years. It seems every athletic analytic is now available to forecast the outcome of a game and provide information to the bettor, but what about weather analytics? Like sports, the weather is all about the little moments that create big impact. Read more HERE.

Frost: A Halt on Harvest

Frost can have major implications on all tender outdoor plants, but perhaps has the biggest consequences within both the agricultural and viticulture world. In agriculture, it signifies what’s likely the end to the growing season, and therefore revenue due to sale of fresh produce or flowers. In viticulture, frost can damage vines and subsequently decrease grape yield, and impact overall fruit quality. Eventually, that can become consequential for a vineyard’s final product: wine. Click HERE to read more.

The Colorful Economy

Every Autumn, deciduous trees (those that shed their leaves) start to make their transition from greens to yellow, orange and red. Though society runs on either Meteorological Fall or Astronomical Fall being the start to the autumn season, the trees follow both the weather and the climate. This is why they don’t change at the same time, on the same date every year. Click HERE to read more.

Ian: Science Behind the Surge and Impact

The world has been following Hurricane Ian for over a week now, from its humble beginnings as a cluster of thunderstorms north of Venezuela to its destruction in Cuba, Florida, and finally in Georgia, and the Carolinas. This massive Category 4 storm measured winds nearly 155 mph, and in addition to wind damage caused deadly storm surge and flooding. Those impacts won’t be fully quantified for weeks, due to how widespread and prolonged they have been. This storm encountered special circumstances, particularly in southwestern Florida, that made it as devastating as it was. Click HERE to read more.

Our Insights

Monarch Weather Weekly

"Unleashing the Power of Storm Chasing: A Monarch Meteorologist's Perspective"

SuperBloom Beauty Follows Wild West Winter

February Arctic Blast Continues: Protect Your Pipes From Freezing

Wagering with the Weather

Frost: A Halt on Harvest

The Colorful Economy

Ian: Science Behind the Surge and Impact

Monarch in the News

June 23, 2023

Meet Our New Team Members

June 23, 2023

Meet Our New Team Members

June 23, 2023

Monarch Takes Flight in Miami

June 23, 2023

Monarch Takes Flight in Miami

June 23, 2023

Monarch Presents at Esri Forum

June 23, 2023

Monarch Presents at Esri Forum